Developing and Scaling a Personalization Platform for a Retail Business

About the company:

The client is a leading integrated retailer that operates through its subsidiaries with full-line and specialty retail stores across the United States. The company is dedicated to seamlessly connecting digital and physical shopping experiences to serve its customers. They also own a social shopping platform that offers members rewards for shopping at their stores and other retail partners.

Industry: Retail

Location: USA

Service: Advanced Analytics

10%

increase in revenue

10%

reduction in transportation expenses

Problem:

The client faced challenges in leveraging their data to optimize business performance, manage analytics infrastructure, and make informed strategic decisions. They needed a partner to help them transition their analytics platform, implement real-time tracking and BI solutions, and provide cross-functional leadership and management.
‍

Objectives

Enhance analytics and insights capabilities.
Implement KPI-focused BI and real-time tracking.
Provide strategic leadership and manage cross-functional teams.
‍

Solution

Analyzed client data, identifying trends and insights for improved performance.
Migrated analytics platform to Google Cloud for scalability and cost-effectiveness.
Developed KPI-focused BI and real-time tracking to optimize processes.
Collaborated with leadership for strategic planning and decision-making support.
Provided cross-functional leadership, managing 150+ associates for effective collaboration.
‍